Features
Discover why Webwod is the premier choice for class based affiliates, boxes and functional fitness gyms. Our extensive range of features is meticulously designed to meet the unique needs of your gym, ensuring a superior online presence which gets you new members.
Custom design every time
Each website we create is a testament to uniqueness. We believe that your website should be as individual as your gym, which is why we guarantee a custom design every time. Our approach ensures that no two websites are the same, mirroring the distinct identity and ethos of your gym. From layout to colour schemes, every element is tailored to align with your branding and to resonate with your target audience, ensuring your online presence is both distinctive and impactful.
Search engine optimised
At Webwod, each website is meticulously crafted with search engines in mind, covering everything from code structure to content. We proactively submit and monitor your website across all major search engines, staying updated with their latest changes to ensure swift adaptations for optimal search performance.
A key focus of our strategy is on ‘local SEO’, understanding that most enquiries for your gym will likely come from your local area. This includes optimising your presence on Google Business Listings and Bing Places, ensuring your gym is prominently visible to the local community. While much of this work is done behind the scenes, you can rest assured that every aspect of search engine optimisation is expertly managed by Webwod, giving you peace of mind and a competitive edge in local searches.
Lead capturing forms and pop-ups
Our website design includes effective lead capturing forms and pop-ups, tailored to enhance your gym’s member acquisition efforts. These features are intuitively integrated into the website, offering a seamless experience for visitors to sign up for newsletters, request information, or book trial sessions. Designed to be eye-catching yet unobtrusive, they effectively encourage user engagement without disrupting the browsing experience.
Additionally, if your gym utilises a specific CRM system or booking platform with a class trial feature, we can integrate these into your website. This flexibility allows us to tailor our approach to your existing systems, ensuring a cohesive and efficient lead capturing process that aligns with your gym’s operational flow.
Connect your Facebook Pixel
Enhance your marketing efforts by integrating the Facebook Pixel into your website. This powerful tool tracks user interactions on your site, providing valuable insights that can be used to refine your Facebook advertising strategies. Whether it’s understanding user behaviour or creating targeted ad campaigns for retargeting purposes, the Facebook Pixel is an essential component for maximising your online marketing potential. Easy to set up and integrate, it allows you to connect with your audience more effectively and drive meaningful engagement.
Connect your newsletter
Integrate your newsletter seamlessly with your website, creating a powerful tool for connecting with members and potential new customers. By incorporating newsletter sign-up directly on your site, you not only make it easy for visitors to stay informed but also efficiently collect email addresses. This is an excellent strategy for building your email marketing list, allowing you to reach out to potential customers with updates, offers, and valuable content from your gym. Stay engaged with your current members while continually expanding your audience, all through the strategic use of your newsletter.
3rd party integrations
Enhance the functionality of your website with our ability to integrate a variety of 3rd party systems. Whether it’s booking systems, gym management platforms, CRMs, or newsletter services, our goal is to create a seamless digital experience that aligns with your operational needs. Each integration is carefully implemented to ensure it works harmoniously with your website, providing a streamlined user experience for both you and your clients. This integration not only simplifies processes but also enhances the efficiency of your online operations.
Before proceeding, we recommend contacting us to confirm the compatibility of your specific system. Our team is dedicated to exploring the best possible solutions to integrate your chosen platforms, ensuring they align perfectly with your website’s functionality and your gym’s overall digital strategy.
Post your WODs
Offering the flexibility to post your Workout of the Day (WOD) on your website, this feature is entirely optional, acknowledging that not all gyms prefer to make their programming public. For those who do, it’s a fantastic way to engage your community and attract potential members by showcasing your gym’s unique approach to fitness. Our system makes it easy to publish WODs daily, weekly, or monthly, depending on your preference. This not only keeps your current members informed and excited about upcoming workouts but also gives prospective members a taste of what they can expect at your gym.
Unrivalled support
With over 20 years of experience in website development, our team offers expert support that you can rely on. This wealth of experience means we’re well-equipped to handle any challenges or requirements your website may have, ensuring a smooth, professional online presence for your gym.
For most support needs, we provide assistance through email, ensuring a detailed and documented approach to your queries and requests. This method allows us to efficiently track and manage your support needs, providing timely and accurate responses.
In addition, we understand that emergencies can arise at any time. That’s why we offer emergency support via WhatsApp, available 365 days a year. This ensures you have direct and immediate assistance when you need it most, guaranteeing your website’s uninterrupted performance and your peace of mind.
GDPR compliant
Our websites are fully GDPR compliant, ensuring that we adhere to the stringent data protection regulations set by the European Union. We understand the importance of safeguarding personal data and privacy, especially in today’s digital world. Our compliance involves clear and transparent data collection practices, secure data storage, and respect for user consent. This not only protects your gym and its members but also builds trust with your website visitors, assuring them that their personal information is handled with the utmost care and responsibility.
Fully managed service
Experience the ease and efficiency of our fully managed service, where every aspect of your website’s maintenance is expertly handled by our team. This comprehensive service includes server management, security updates, and uptime monitoring, ensuring that your website operates smoothly and securely at all times.
Should you require any amendments or additions, simply send us a request. Our responsive team is dedicated to addressing your needs efficiently, typically within 48 hours. This level of service guarantees that your website not only remains up-to-date but also consistently reflects the evolving nature of your gym, all with minimal effort on your part.
Mobile ready and fully responsive
Our websites are designed to be fully responsive and mobile-ready, ensuring a seamless and engaging experience for your visitors across all devices. In a world where mobile usage is constantly on the rise, we ensure that your website adapts flawlessly to various screen sizes, from smartphones and tablets to laptops and desktop PCs. This adaptability not only enhances user experience but also positively impacts your site’s search engine rankings.
Advertise all your services
We understand that your gym might offer a diverse range of fitness solutions, from personal training and nutrition coaching to innovative classes like Hyrox. Our goal is to ensure that each of these services is showcased effectively on your website.
By highlighting the variety of your offerings, we not only cater to a wider audience but also demonstrate the versatility and depth of your fitness programs. Whether it’s personal training sessions, nutritional guidance, or the latest in fitness classes like Hyrox, our website design makes it easy for potential and existing members to discover and engage with all the services you provide.
Monthly check-ins
We understand that running a gym can be a busy and stressful endeavour, and reaching out to your web designer for necessary changes often gets relegated to the bottom of the to-do list. That’s why we initiate monthly check-ins. These are designed with three key objectives:
Firstly, we’re committed to a lasting and successful relationship with you and your business. We see ourselves as long-term partners in your journey.
Secondly, our monthly check-ins provide a straightforward opportunity for you to request any changes or amendments needed on your website.
Lastly, these regular sessions enable us to collaboratively review your website, assessing if there’s a need for amendments or tweaks to ensure you’re getting the most out of it.
These check-ins are initially conducted via a simple email for convenience, but we also offer 1-to-1 video calls for a more personalised and in-depth discussion.
Publish blog posts
Enhance your website’s appeal and search engine ranking with our integrated blog feature. Engaging visitors with useful blog articles not only positions your gym as a knowledge leader in the fitness community but also boosts SEO through the continual publication of fresh content. This dynamic feature serves as a platform to share insights, tips, and updates, engaging your audience and drawing in new visitors.
You have the flexibility to send us your articles, and our team will take care of the design, structuring, and publishing. Alternatively, if you prefer a more hands-on approach, we can provide you access to publish your own blog posts. For maximum convenience and SEO impact, consider our SEO add-on service, where we craft and write the blog posts for you, ensuring they are optimised for search engines and resonate with your target audience.
Display your class timetable
Showcase your gym’s class timetable directly on your website with our versatile timetable feature. This tool is not only a convenience for your members and potential clients but also a dynamic representation of your gym’s offerings. We offer two tailored approaches to ensure your timetable aligns perfectly with your brand and operational needs. Firstly, we can create a native timetable design, customised to match your gym’s brand aesthetics. This bespoke approach ensures your timetable is not only functional but also visually harmonious with your website’s overall design. Alternatively, if your booking system provides access, we can embed your existing timetable directly into your website. This integration allows for a seamless user experience, where members can view and interact with your class schedule in real time, maintaining consistency with the system they are already accustomed to.
Showcase your coaches
Present your team of coaches in the best light with individual dedicated pages for each coach on your website. This feature is not just about showcasing your staff but also about enhancing your gym’s credibility and search engine presence. Each coach’s page can be tailored to display a wealth of information, from their personal training philosophies to their specific qualifications and experience.
This personalised approach provides an excellent opportunity to rank individual coaches on search engines, making it easier for potential clients to find and connect with them. Highlighting their unique skills and qualifications also serves to bolster your gym’s credibility, showcasing the expertise and professionalism that clients can expect when they choose your gym.
These coach bios are more than just profiles; they are a powerful tool for promoting your gym’s services, including personal training, and demonstrating the high calibre of your coaching staff.
Advertise your other services
Expand beyond just CrossFit with our website design that prominently advertises all your gym’s services. We understand that your gym might offer a diverse range of fitness solutions, from personal training and nutrition coaching to innovative classes like Hyrox. Our goal is to ensure that each of these services is showcased effectively on your website.
By highlighting the variety of your offerings, we not only cater to a wider audience but also demonstrate the versatility and depth of your fitness programs. Whether it’s personal training sessions, nutritional guidance, or the latest in fitness classes like Hyrox, our website design makes it easy for potential and existing members to discover and engage with all the services you provide.
Fast and secure web hosting
Reliability and security are at the core of our web hosting services. We provide fast and secure hosting for your website, ensuring that your online presence is not just robust but also consistently accessible. Our hosting solutions are designed to handle high traffic volumes smoothly, meaning your site loads quickly, providing a seamless experience for your visitors.
In addition to speed, we place a strong emphasis on security. Our hosting includes advanced security measures to protect your website from threats and vulnerabilities. This comprehensive approach ensures that your data, and that of your clients, is safeguarded, offering peace of mind and a trustworthy online environment for your gym’s community.
Live Chat
Adding a live chat feature to your website provides a great way of allowing potential members to ask questions. In our experience, if a member is nervous or on the fence about booking a taster session, a live chat is usually an easy way to set them at ease.
We offer a few options here and are always happy to accommodate custom requests as well.
- Native live chat
- Facebook Messenger live chat
- WhatsApp chat*
- CRM live chat**
*WhatsApp chat doesn’t stay live on your website and simply launches the WhatsApp app to start a conversation with you.
**If you’re using a CRM like HubSpot and would like to integrate this into your website, this is no problem at all.