About Webwod

At Webwod, we understand the unique challenges that come with running a gym, particularly CrossFit affiliates and functional fitness centres. Founded by Ashley Whitehair, a web developer with over 20 years of experience and a passion for CrossFit, Webwod is dedicated to helping gyms grow their online presence. Ashley’s background in both web development and gym management means that he brings a deep understanding of both worlds, ensuring that every website we create is not only visually stunning but also strategically designed to help drive member growth and business success.

Our focus is on providing fully managed websites that give gym owners the freedom to focus on their members, while we take care of all the technical details. From seamless lead generation and search engine optimisation to integrations with gym management software and CRMs, Webwod makes it easy for fitness businesses to maintain an up-to-date and effective online presence. Whether you need regular updates, new coach profiles, or schedule changes, our team handles everything to ensure your website remains an essential tool for your business growth.

We also pride ourselves on the personal approach we take with each client. Every gym has its own unique story and needs, and we ensure that your website reflects this by providing custom designs that resonate with your brand. With experience managing websites and marketing strategies for some of the UK’s most successful CrossFit affiliates, Webwod is here to help your gym thrive both online and in the real world.